DIY RFM Scoring (Apra Chapters Share the Knowledge)

  • 02/17/2017
  • 1:00 PM - 2:00 PM
  • Webconference - https://attendee.gotowebinar.com/register/1440374906339475713

Registration


Please register through the APRA International website. Thank you!

This presentation is a case study of how the Philadelphia Museum of Art performed a DIY RFM score, why they did it, and how they used it as a way to help promote the relevance of ratings and prospect research to the Development department.


APRA Pennsylvania is a 501(c)3 non-profit organization and is a state chapter of APRA, an international membership organization that "serves and educates fund-raising professionals interested in advancement research and promotes the profession of advancement research."

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