Webinar: Text Mining in Social Media - A Sentimental Journey


  • Members of Apra Georgia
  • Not a member of Apra PA

Text Mining Social Media: A Sentimental Journey 

Presenter: Marianne Pelletier, Staupell Analytics Group 

Many companies have sprung up in recent years to help monitor social media reactions and comments. However, a small shop may not have the funds to hire them.

In this session, we explore one technique for downloading “likes” and comments to our social media in order to understand our audience and identify trends. Notes on both engagement analytics and on identifying prospects are included.

When: April 9, 1 pm 

Cost: FREE 

Questions: lauren.woodring@philamuseum.org 

Outside of the US?: Please contact lauren.woodring@philamuseum.org and suzanne.h.harris@gmail.com to register

APRA Pennsylvania is a 501(c)3 non-profit organization and is a state chapter of APRA, an international membership organization that "serves and educates fund-raising professionals interested in advancement research and promotes the profession of advancement research."

Powered by Wild Apricot Membership Software