APRA NY: Level Up Your Fundraising With the Power of Influencer Fundraising and Twitch

  • 04/09/2020
  • 11:00 AM - 12:00 PM

Registration is free, but required on APRA NY's webiste.

Over $200 million has been fundraised by the Twitch community and its influencers since 2011. Learn the basics of how influencer fundraising and the magic of Twitch.

Informaton for accessing the webinar will be emailed to all attendees the evening before the webinar.


Alyssa "Alykkat" Sweetman
Diversity and Charity Program Manager, Twitch
Alyssa specializes in strategy and execution of influencer diversity programs, influencer fundraising and live-stream charity fundraising targeting millennials and Gen-Z. Many charities still rely on mailers or cold calls to engage their audience, but NGOs must evolve their strategy to target the new generation of digital consumers. Alyssa act as the liaison to unite NGOs and the wave of influencer fundraising.

APRA Pennsylvania is a 501(c)3 non-profit organization and is a state chapter of APRA, an international membership organization that "serves and educates fund-raising professionals interested in advancement research and promotes the profession of advancement research."

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