Walk, Run, Fly: Tools for ED&I in Fundraising

  • 05/24/2021
  • 1:00 PM - 2:00 PM
  • 279

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Walk, Run, Fly: Tools for ED&I in Fundraising

Since 2020, the National Audubon Society's Prospect Development team has worked to make its systems and processes more inclusive so that Audubon's donor pool can reflect the communities Audubon serves.  While Equity, Diversity, and Inclusion has long been a funding interest for Audubon donors, 2020 was the first year that the Prospect Development team applied data and strategy skills to building a donor pipeline for ED&I work.  Nearly a year into this journey, challenges the team is addressing include: 

  • A lack of donor demographic data
  • An incomplete understanding of how prospects and donors would want to connect with ED&I work
  • Building an ED&I strategy suitable for a large fundraising team with varying programmatic and geographic needs

This presentation will discuss the creative solutions to these challenges while exploring the work the team would still like to do. The goal is to provide prospect researchers from a variety of shops with the tools to conceptualize and implement their own ED&I strategy.   

When: May 24th, 1pm EST

Price: FREE, Apra PA members get early registration, registration open to all on April 23rd 

Speaker: Eliana Fenyes, Development Associate for the National Audubon Society 


Eliana Fenyes is a Development Research Associate for the National Audubon Society, where she uses data and strategy to enhance fundraising for conservation work across the Americas.  She joined the fundraising field as a prospect researcher for Barnard College after receiving her MS in Library and Information Science from Simmons University.  Eliana has worked in a variety of libraries, such as America's Test Kitchen's cookbook library, the Boston Public Library's print collection, and the historic Innerpeffray Library of Perthshire, Scotland. When she's not thinking of creative solutions to fundraising challenges, Eliana can be found reading, listening to podcasts, or enjoying nature. 

This webinar will be recorded and sent to attendees as well as made available on the members only section of our website.  

APRA Pennsylvania is a 501(c)3 non-profit organization and is a state chapter of APRA, an international membership organization that "serves and educates fund-raising professionals interested in advancement research and promotes the profession of advancement research."

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